Recap: KickStart Kick-Off Event



Launching a new product is always an exciting venture for a company, and what better place to do it than at the concrete industry’s largest event – World of Concrete 2017! Curecrete held a launch event on Tuesday, January 17, 2017 on the opening night of the show, debuting KickStart Clarity Enhancer™, an innovative and never-before-seen product that achieves accelerated and enhanced concrete clarity in fewer grinding and polishing steps!

“KickStart delivers enhanced clarity whether your objective is to deliver a superior, densified steel-troweled floor, or densified-polished floor ranging from cream to large aggregate,” says Peter Wagner, Curecrete’s Director of Supporting Products Development.

WOC2017-KickOffParty (30)
Attendees were welcomed by Curecrete staff and KickStart swag ahead of the product launch presentation.

Curecrete welcomed nearly a hundred guests who were treated to appetizers and an open bar, plus special KickStart swag.  Highlights from the launch event included a presentation and Q&A session by Brak Carman, Supporting Products Specialist and Jim Walton, Technical Director for RetroPlate, the debut of a brand new video explaining the unmatched benefits of KickStart, and giveaways including a gift card, Leatherman tool and a YETI Roadie cooler (you seriously do NOT want to miss our World of Concrete social events!).

KickStart is a game-changer in the concrete densification and densified-polished concrete markets because of the direct benefits it provides to floor owners and applicators.  Time, cost and final results are paramount when customers are deciding on which products to use, and Curecrete guarantees that using KickStart will increase efficiency, take less time, significantly reduce labor, product and equipment costs, resulting in higher profits (and high fives) for owners and applicators alike.

WOC2017-KickOffParty (45)
Scott Liggett, CEO of Curecrete, warmly greeting guests at the start of the KickOff launch party.

And lest you think we’re just tootin’ our own horn, KickStart was awarded the Industry Choice Award for Most Innovative Product in the Slab Tools, Equipment & Materials category at the 2017 World of Concrete. So from experts in the field AND  those using our product every day, KickStart was something pretty special too!

So do yourself (and your customers) a favor, and learn more about KickStart right now by clicking on the links below, or by speaking to our Supporting Products Development Team. They will be happy – in fact they’d be downright excited – to tell you all about KickStart and how it can enhance your projects and profits!


supporting products team
Peter Wagner
Peter Wagner, Director
Brak Carman
Brak Carman, Tooling Sales Specialist
Jim Varnell
Jim Varnell, Product Support Specialist